Cryptocurrency exchange Binance has taken a significant step toward strengthening its regulatory standing in Europe by establishing a formal presence in Greece and applying for a Markets in Crypto-Assets (MiCA) license ahead of the July 1 deadline.
Binance’s Greek Subsidiary
Corporate filings show that Binance has set up a new wholly owned subsidiary in Greece under the name “Binary Greece.” The entity has been incorporated as a single-shareholder public limited company with an initial share capital of €25,000.
Binary Greece has been structured as a holding company. According to its articles of association, its primary activities include acquiring and managing equity stakes in companies both within Greece and internationally.
It is also authorized to provide advisory services related to capital structuring, investment strategy, and liquidity management.
Leadership of the new entity has been assigned to Gillian Majella Lynch, a senior executive with experience in banking, fintech, and digital assets. Lynch joined Binance in mid-2025 as Head of Europe and the United Kingdom.
Greece’s Regulatory Stability Key In License Bid
A Binance spokesperson confirmed to Fortune that the besides formally applying for a MiCA license in Athens, the cryptocurrency exchange is currently engaged in discussions with Greece’s Hellenic Capital Market Commission (HCMC).
The spokesperson emphasized that Binance sees the MiCA framework as a positive development, offering regulatory clarity and a consistent set of rules that support innovation while ensuring compliance across the European Union.
Commenting on the choice of Greece, the exchange’s spokesperson noted that the country plays an important role in the European economy, highlighting that Greece’s economy is growing faster than the EU average and operates within a regulatory environment that Binance considers essential.
Featured image from DALL-E, chart from TradingView.com
